Can Capitalism Reach the Poorest of the Poor?

Here’s my post on Triple Pundit as part of a series from Beyond Profit and Triple Pundit that will explore innovative business models aimed at tapping the bottom of the pyramid (BoP) market.

More than 3 billion people worldwide live on less than US$2.50 a day—less than a morning coffee at Starbuck’s for some. Traditionally, reaching out to these populations involved aid and charity. Recently, however, this has begun to change, and private, for-profit ventures are thriving. These are often known as social business—a term coined by Nobel Prize winner Muhammad Yunus.

Read the full post on Triple Pundit.

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